Knowing whenever an online price drops below your set threshold is crucial to safeguarding and protecting the value of your brand.

“MAP” means “minimum advertised price” and represents the deviation from the recommended price below which retailers should not sell. A price war is damaging both for brands, whose products are sold at bargain-basement prices with negative implications on customer loyalty, and for distributors, whose margins are reduced as a result of the product’s value being distorted by the competition.

Map Guard lets you set price thresholds automatically connected to customizable alert systems.