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The discount period is approaching and monitoring competition or retailers can be hard. Prices are dropping fast and discounts are popping up every day. For a Brand this can be very dangerous because it seems like you are losing supervision on your distribution network.

It’s no secret that in order to have a successful online business you need to know how your competitors are playing. You can do it either manually or by using an automatic tool. Doing it manually may require a big investment in terms of time and money.

The ecommerce is growing so fast that in Italy 18.8 million of italians had purchased on the Internet during 2016. It usually happens that 12% of the people on the Internet google only to get information about a specific product and the 88% actually want to purchase something.

Monitoring the competition is a process that cannot be overstepped nowadays. Whoever has an online business, or has its items sold online by retailers, might want to know who those retailers are and at how much they are selling the product.

Price is among the most important factors that people take in consideration when purchasing online. The increasing amount of ecommerce on the Internet lifts up the pressure when it comes to decide which one could be the best price according to competitors.

The relationship between the brand and the retailer has changed a lot in these years. Thanks to the Internet, online shopping has had a massive increase and countless are online retailers.

The price is the most important factor when buying online. Online and in-store sales are completely different. One of the main features that distinguish them is the facility that allows people to check and compare the same item on different websites.

Last week we listed the first 5 factors that make it possible to increase sales by keeping the price in line with the competition. Today we will explore the other 5 important points to pay attention to if you want to successfully sell online.

By using Competitoor, the store manager has the guarantee that the prices of his online shop remain competitive over time. Whether he is monitoring a subset of products with the Starter plan or entire competitors’ domains with the Pro plan, if a competitor changes a price the shop manager will be promptly notified.